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Our Committees ✧˚

CONSULTING
The Consulting Committee is dedicated to providing strategic advisory services to retail companies. Each semester, the committee is divided into teams, with each team assigned to work with a specific retail client. These teams work on semester-long projects, focusing on key areas of improvement identified by the company, such as social media marketing, search engine optimization, influencer collaborations, B2B partnerships, distribution channels, etc.

Committee Highlight: This semester, we worked with companies across the entire retail industry - from beauty to jewelry to food - which made it one of our most exciting semesters yet!

INTERNAL
OPERATIONS
The Internal Operations committee is responsible for planning internal events to foster a strong sense of community among club members. Oversees the General Body Membership program (GBM), plans meetings, manages the club's listserv, and coordinates all social events.

Committee Highlight: We planned WRC’s first social - a fun walk to Rittenhouse and bonding around Philly!
 

RESEARCH
The Research committee will focus on rundowns of retail news, global retail trends, analysis of successful retail strategies, planning Q&A sessions with professionals or alumni, retail hacks, retail recruitment opportunities, etc. These will be compiled as a newsletter, blog, and educational video series.

Committee Highlight: We launched Retail Recapped, a fun end-of-year edition covering 2024’s biggest retail moments - like the SKIMs x Tate McRae collab and the return of the Victoria’s Secret Fashion Show.
 

CORPORATE
RELATIONS
The Corporate Relations committee facilitates collaborations with retail companies to organize panels, recruiting events, and speaker events. We will also work on obtaining corporate sponsors for our club.

Committee Highlight: We hosted an info session with URBN! 
 

PROFESSIONAL
DEVELOPMENT

The Professional Development Committee organizes a variety of events designed to equip members with the skills and connections needed to succeed in the retail industry. These events include guest lectures from professors specializing in retail or related fields, panels featuring alumni and upperclassmen with internship experience, networking opportunities with alumni working in retail, and educational workshops on topics like building your professional network and navigating the retail recruitment process.

Committee Highlight: Fireside Chat with the Former Dean of Wharton and our Philly Flea Market with Small Businesses and Student Vendors!
 

MARKETING
The Marketing Committee works on growing WRC's presence on campus and on social media. Each week, the committee brainstorms new ideas for social media content, collaborate across other WRC committees, and designs both informative and creative graphics for Instagram.

Committee Highlight: We're incorporating more Reels content this year so be sure to like and comment!
 

FINANCE
The Finance Committee is responsible for planning, budgeting, and allocating our semesterly club budget, planning and organizing fundraisers, and developing corporate sponsorships.

Committee Highlight: We hosted our first-ever bake sale at Smokes to wrap up the semester on a sweet note!

TECH
The Tech Committee keeps WRC's digital presence sharp and organized. We update the website, send out weekly newsletters, support other committees with digital needs, and find ways to automate repetitive tasks to keep things running smoothly behind the scenes.

Committee Highlight: We’re streamlining our website and introducing new features to showcase consulting projects and upcoming events!