IDEATHON 2022

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Join the immersive metaverse-themed 24-hour business case challenge. The brand business challenges will be provided by our lead sponsor, luxury retailer, MCM Worldwide. All Penn undergraduate and graduate students are invited to come and join a team. No experience required—we'll have executive mentors from MCM and other companies available to help coach and advise your teams. You'll work in teams on the MCM business challenges and have a chance to meet and work with tons of students from across Penn. Teams will pitch on Saturday morning to MCM execs and faculty judges, and winners receive large cash prizes! It's going to be a futuristic experiential designed space, with a DJ, VR games, brand new swag, and lots of delicious food!

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