Innovation & Design Week: Snap, Inc. Design Challenge Kickoff

by Innovation & Design Club

Case/Pitch Competition Innovation Marketing Technology

Mon, Mar 20, 2023

5 PM – 6 PM EDT (GMT-4)

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Join us to hear from Snap’s Global Head of Education, Stacey Long Genovese, about the company’s work in Augmented Reality. During this session, we will also release our design challenge with Snap. This design challenge will have students take the role of a marketing team of a company in 1 of 6 given industries. The aim is exploring the opportunity for a marketing campaign that uses AR to drive customer engagement across industries such as Education, Play (interactive games), Fitness, Fashion/Retail, and Entertainment.

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